We respect our site visitors’ right to privacy. If you have any concerns about our privacy policy, please contact us.

There are slight differences in how we handle information for registered and unregistered visitors, individual subscribers, and sponsored subscribers to our site. For that reason, the privacy policies for each of these groups is described in a separate section below.

Our Opposite Strengths Guide App

Our Opposite Strengths Guide App available from the App Store does not collect any data from our users. What follows applies only to this website.

Use of Cookies

Like most websites, ours uses cookies with all of our visitors and subscribers. These are nothing more than alphanumeric identifying tags that are passed down to the visitors' hard drives through their Web browsers.

The cookies allow our programs to recognize repeat visitors' browsers. Cookies also make it possible for us to personalize and streamline people’s visits to our site.

For the best possible experience on our site, we strongly encourage our visitors and subscribers to accept cookies. Individuals who do not wish to accept cookies should check their browser Help systems for information on preventing their computers from accepting new cookies, learning when a new cookie is received, or disabling cookies altogether.

Unregistered Visitors

Individuals who visit our Home page and choose not to register by providing name, email, and gender information will have only limited access to site features, services, and products. Through the Home page content, menu, and links, they will be able to:

• read about our company and the theory underlying our work
• see a list of our sponsors
• read our privacy policy
• contact us.

Apart from cookie usage, no privacy issues are relevant for Unregistered Visitors, since no personal information is collected or retained by us.

Registered Visitors

Individuals become Registered Visitors in one of two ways, by: visiting our Home page and submitting their own email, name, and gender information completing invited Other-reports on individuals who are already subscribers to our site. In this case, it is the the subscriber inviting the Other-report who supplies the email, name, and gender information required for registration.

In addition to the limited resources available on our Home page, Registered Visitors will be given password-protected personal Dashboard pages through which they can:

• view our free Introductory Course video
• complete Self-ratings
• ask other people to rate them
• control their passwords and site settings (including font size and date and time formats).

Thereafter, to access his/her personal Dashboard when visiting our site, the Registered Visitor will simply enter his/her email address and password in the Sign In space in the upper right corner of the Home page.

We do not sell, rent, loan, or otherwise distribute email, name, gender, or any other information about our Registered Visitors to third parties. The information we collect is used solely for the purposes of communicating about Opposite Strengths site matters, controlling and tailoring experiences on the site, and producing personalized reports based on Self- and Other-ratings completed on the Registered Visitor.

Individual Subscribers

Individual Subscribers to our site have:

• registered by providing email, name, and gender information to us
• purchased an annual subscription to our site (which has not expired).

Individual Subscribers have access to all of the functions and resources on both the Home page and their personal Dashboard pages. This includes unlimited:

• completions of Self-ratings
• invitations for Other-ratings
• access to personalized Opposite Strengths Guides to Being Yourself, Guides to Being Flexible, Relationship Guides, and other reports
• use of our extensive body of printed, audio and video learning materials
• priority scheduling for personal consultations with Opposite Strengths faculty members.

To access his/her personal Dashboard whenever visiting our site, the Individual Subscriber will simply enter his/her email address and password in the Sign In space in the upper right corner of the Home page.

We do not sell, rent, loan, or otherwise distribute email, name, gender, or any other information about our Individual Subscribers to third parties. The information we collect is used solely for the purposes of communicating about Opposite Strengths site matters, controlling and tailoring experiences on the site, and producing personalized reports based on Self- and Other-ratings completed on him/her.

Credit card and billing address information that is collected during subscription order processing is not retained after the order has been completed.

We do not e-mail information to Individual Subscribers without their permission. The most common types of email communications we send either give feedback regarding a visit to the site (e.g., confirmation of successful submission of a Self- or Other-rating) or deliver information which we believe our subscribers will find interesting and informative.

Sponsored Subscribers

For many years, the core business model for Opposite Strengths has consisted of providing our products and/or services to businesses and other organizations. In most cases, an organization sponsors one or more on-site Opposite Strengths Seminars for its members/employees, a designated representative within the organization signs up some or all of the members/employees to attend a seminar and to become Sponsored Subscribers. (Organizations now also have the option to sponsor video rather than on-site versions of the Seminar to members/employees as part of their Sponsored Subscriptions.)

Under this model, unless an individual Sponsored Subscriber blocks access (through the Passwords and Settings function on his/her personal Dashboard page), the sponsoring organization will automatically have access to any and all Self- and Other-ratings completed on the Sponsored Subscriber as well as to the Analysis of Strengths (AOS) reports information about the Sponsored Subscriber that is stored on our site.

Similarly, by default, the AOS report results for Sponsored Subscribers will be visible to other Sponsored Subscribers within the organization whenever they request Relationship Guides with each other. Again, a Sponsored Subscriber can block use of his/her AOS information in Relationship Guides through the Passwords and Settings function on his/her personal Dashboard page.

Since the sponsoring organization rather than an individual pays for the annual subscription of a Sponsored Subscriber, no credit card or billing information for the individual subscriber is ever collected by us.

We do not e-mail information to Sponsored Subscribers without the permission of the sponsoring organization. The most common types of email communications we send either give feedback regarding an individual's visit to the site (e.g., confirmation of successful submission of a Self- or Other-rating) or deliver information which we believe our subscribers will find interesting and informative.

Sponsoring organizations often choose to renew the annual subscriptions of their members/employees. If they do not elect to do so when the subscriptions are expiring, the Sponsored Subscribers will be invited to purchase annual subscriptions themselves and become Individual Subscribers instead. At that point, access to information on the individual stored on our site would automatically be denied to the organization that had been sponsoring the individual's subscription as well as to other members/employees of the organization. (Relationship Guides could still be prepared for the now Individual Subscriber with fellow members/employees of the sponsoring organization, but individual invitations and permissions to participate in the Guide would be required.)